George Town, the capital city of the Malaysian state of Penang, is situated at the north-eastern tip of Penang Island. One of the oldest cities in Malaysia, George Town was inscribed as a UNESCO World Heritage Site along with Malacca City in 2008. It also gained a reputation as Malaysia's gastronomic capital, due to its unique and ubiquitous street food. Moreover, the city hosts intangible cultural heritage, such as that of the Peranakan (formerly known as the Straits Chinese), a hybrid ethnicity which has left its mark on Penang's architecture and cuisine.

Additionally, George Town is Malaysia's most vital medical tourism hub, receiving approximately half of Malaysia's medical tourists, many from neighbouring countries such as Indonesia and Singapore. It also serves as the financial hub within the north of Malaysia, with numerous Malaysian and foreign banks setting up branches in the city.